Creation of high-quality design of vodka bottles in Ukraine from the branding and digital marketing agency FINE Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine

Creation of high-quality design of vodka bottles in Ukraine from the branding and digital marketing agency FINE Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine

 

The consumer wants to buy a beautiful product, the packaging and label of which has an unusual attractive design.

If the picture attracts us, then we want to feel the taste of the drink. A modern label design should be striking and attractive and encouraging to buy.

 

Special features of packaging design in 2020

 

Label design trends are just as cyclical as in any other industry. Everything that was previously forgotten is returned. The vodka packaging and label design is doomed to success only if the developer discarded all unnecessary and emphasized the main features. Specialists of the agency FINE Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine are ready to offer you competent solutions that will attract new consumers to your brand.

It is important to remember that a simple design will not interest you, you need a zest and accent. The main motives for vodka packaging and label design in Ukraine in 2020:

  • obvious motives - you shouldn't waste time explaining why and why the customer should choose your vodka. This information should be “on the surface”. To make it immediately clear what is included in the drink and who is the manufacturer;
  • taste, shape and color should interact harmoniously with each other;
  • playing on the nostalgic feelings of the audience. The consumer is no longer interested in copies on store shelves. A competent designer must know how to improve what is already on the market;
  • ecology and moderate consumption trends. Vodka bottles are traditionally made of glass, which can be recycled in the future;
  • development of storytelling - the label should depict the story of your brand's creation. You can embellish your story, or display just a fragment of the story of how your brand was born.

The appearance of vodka bottles is very important for increasing demand. The consumer has associations: if the manufacturer spared no expense on high-quality label design and packaging materials, then inside the product will definitely have good qualities. In appearance, everything should interact: the shape of the bottles, the caps, the sticker.

 

Examples of high-quality vodka design in Ukraine and around the world

 

Kozatska Rada. In the design of this brand, the developer focuses on premium quality and high class of products - these are the main values ​​of the brand. The bottles are tall and the label is minimalist. The designers used the image of a real Cossack on the medallion.

The designers of the THA brand use simple motives and vertical stripes, the color is green, which emphasizes cleanliness and environmental friendliness. It is noteworthy that the lid can be used as a stack. The developers of Baby Pig used the image of the branded character on the label to attract the audience. Thanks to the heroes and characters, the products are very well remembered and remain in the memory of the consumer for a long time, which guarantees sales growth.

The budget Bulgarian brand Flirt at one time redesigned its packaging, emphasizing the trend of simplicity and the relief of the bottle. The Hungarian brand Keglevich has resorted to extreme minimalism and removed the label altogether.

Some domestic brands use female body shapes in their bottle design, which resonates very positively with the audience.

FINE branding and digital marketing agency Development Company: AI, Blockchain, IoT specialists in Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine will help your brand achieve success. Contact right now to create a high-quality vodka design in any city of Ukraine.