Creation of a selling design of outdoor advertising in Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine from a marketing agency for digital advertising and promotion Development Company: AI, Blockchain, IoT

Creation of a selling design of outdoor advertising in Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine from a marketing agency for digital advertising and promotion  Development Company: AI, Blockchain, IoT

 

What emotions does a passer-by experience at the sight of outdoor advertising? Positive or negative, anger or interest? What percentage of the audience notices signs or billboards in the city?

Nowadays, the world is perceived through a smartphone screen. On the way to work or on a walk, we leaf through the news of Internet communities and publics. This process can only be interrupted by something interesting or unusual, for example, a conspicuous stand or sign.

World statistics show that famous brands allocate huge budgets for the development of outdoor advertising. Advertising should not leave anyone indifferent - from a passer-by to a driver.


Is the creation of outdoor advertising relevant in 2020?

 

All manufacturers want to attract as many customers as possible to their company and make them permanent. An effective way to attract an audience is the development of high-quality selling outdoor advertising in Vinnitsa, Kiev, Odessa. Street posters, as well as billboards, should talk about a new product or service, as well as about exclusive collections of clothes or shoes. Outdoor advertising should contain information about value, great deals, the brand name should sound loud and bright, and the slogan should clearly call for the purchase.

Advertising developers in 2020 use a variety of tools and communication channels to connect with their audience:

 

 

Такие методы позволяют сделать большой охват аудитории, и даже недостатки превращаются в достоинства при создании наружной рекламы.

Наружная реклама обладает рядом достоинств:

 

  • it is possible to place elements of outdoor advertising even in those places where the minimum coverage area of mass media and media. Such places include highways and remote sections of the road;
  • this type of advertising cannot be turned off;
  • an advertising poster or banner occupies a large area, which allows it to be visible and conspicuous;
  • outdoor advertising is placed near the product, which increases the likelihood and speed of making a purchase.

But the modern buyer is the most sophisticated and it is difficult to surprise him with something. Buyers find fault with everything and study the products very carefully. Therefore, outdoor advertising needs to be thought out very thoughtfully in order to call for a purchase and stand out from everyone else.

The Sprite brand is a prime example. The developers have created a huge mock-up of a vending machine that sells a drink. Their ad calls for "freshen up now." Even a busy office worker finds it difficult to pass by and ignore such a message. This advertising campaign received a lot of positive emotions and reviews from the public, and this increased the number of buyers.

 

Working tips for creating outdoor advertising

 

In modern megacities, houses grow upward every day. If the advertisement is small, the passer-by will not notice it. For example, Coca-Cola uses a large roof structure that resembles a house.

Lego brand outdoor advertising developers present their products directly along the road. The buyer should immediately understand what problem is being solved when making a purchase of your particular product or service. The author should tell about the product so that the audience will remember your brand for a long time and come back again and again.

You can order the service of creating outdoor advertising in the FINE agency Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine today, our specialists will think over a high-quality strategy and a creative concept for your business.