Examples of books on the development of personal branding from the branding agency FINE Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine

Examples of books on the development of personal branding from the branding agency FINE Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine

 

To achieve success and reach a decent level in the market, it is necessary for a trademark to become a brand. The same rule applies to humans.

If you manage to turn yourself and your name into a brand, then you will loudly declare yourself and achieve maximum success in the market, regardless of the field of activity. Only the most positive associations should arise with your name, which will actively promote the brand. Vivid examples of personal branding are described in the books that will be discussed in this article.

One of the most avant-garde and out-of-the-box books is 50 Sure Ways to Stop Being Mediocre, by Tom Peters. The writing style will surprise you with its uniqueness and concentration of motivation. The author is a very influential person in the field of business promotion and business training.

The author is a leading figure of modern management, he is the head of a global consulting company. The company boasts clients such as Starbucks, Microsoft, Coca-Cola, etc. Reading such a book is not boring at all, the style attracts attention, you need to get used to it. The reader may not even notice how, from the first pages, he has already gained confidence in the book and the author, because the presentation resembles a touching letter from your friend.

The author of the book is convinced that the age of system companies is on the way to completion. The changes in the economy are influenced by the Internet and the development of IT technologies. In the coming decades, most office workers will be unemployed. The era of the self-brand is coming.

In order not to be overboard of life, you need to be not just a high-class guru, but also turn your name into a brand with your own hands.

In the book you will find a large number of useful tips and tasks for creating your own brand.

Another very useful resource is Career Warfare. Rules for Building a Successful Personal Brand ”.

Indispensable information on personal branding from David D'Alessandro. The author is the head of a global insurance company, which over the years of its activity was able to take a leading position and was able to lead the top list of the best companies of the twentieth century.

The book tells you that you are not guaranteed success, even with quality tasks and perseverance. In our time, this approach is already outdated. Recognition and success can only be achieved by creating a quality personal brand.

The author outlined his thoughts in ten branding rules, and also gave many useful tips for eliminating competitors, admitting their mistakes. The book also describes the common types of bosses and senior managers, and the rules for interacting with them in various situations. If you want to reach certain heights in business, this book will be useful for you.

A qualitative and detailed study of the personal brand can be found in the book "Personal Brand: Creation and Promotion" co-authored by A. Rybak and N. Zebra. The creators are a businessman and the head of a PR agency. The book describes in detail what a personality brand is, for whom it is designed, how to create a positive image and which brand building algorithm to choose.

The creators convince the audience that building a personal brand can be done in just 3 simple steps:

  • Create products;
  • Develop product packaging;
  • Spread your personal brand.

We recommend right now to think about creating your personal brand in Kiev and all over Ukraine. The specialists of the branding agency FINE Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine will help you with this!