Order registration of a new trademark from the branding agency FINE Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine. Register a trademark, TM registration services
A business owner must necessarily protect his trademark from attacks by third parties and plagiarism, this requires registration.
If you do not register a trademark, it will not have any rights, and all the developments and achievements of the owner run the risk of being appropriated without his consent by competitors. The process of proving your ownership of the brand and logo is very long and costly.
If a businessman wants to safely sell his product or service on the market, then he just needs to register a trademark. After registration, the owner receives the official right to use the brand, its name and logo. This is guaranteed at the state level by the Law on Trademarks.
Basic rules and features of trademark registration:
- distinctive features. Your trademark should be meaningful. It is forbidden to use symbols, letters or numbers of individual companies or organizations;
- you cannot use terms or common general characteristics of a particular product for which a trademark has been developed;
- the trademark should not contain any insults and belittling of feelings, as well as grammatical errors and spelling violations;
- it is prohibited to use knowingly false information about a product or service, thereby misleading potential buyers;
- you must not violate copyright and affect the rights of others;
- the use of photographic materials of cultural or national value and which are under the protection of other states is prohibited.
Corporate identity as a tool to differentiate from competitors
The corporate style of the brand and identity is a combination of the logo and the trademark.
To date, this includes:
- communication between the manufacturer and the buyer;
- element of distraction of the audience's attention;
- an effective way to promote on the Internet.
The way to create a unique selling brand - choosing a trademark concept
Human vision and memory are more suitable for perception of bright juicy colors. Such nuances should be taken into account when developing the design of a new brand. A trademark should correctly convey information to the audience and have a clear, understandable meaning.
The success of a product on the market directly depends on a properly created trademark. A brand is not only a picture, but also a clear brand concept. This is a unique image that makes the first impression and is remembered by the audience in the future. A trademark should be reasonably simple, readable, but at the same time original and memorable. As the price of your product or service rises, the price of a brand will rise.
Development of the trademark design, its corporate distinctive features
The following elements can play the role of a trademark:
- word combinations (phrases, words);
- graphic elements (drawings, sketches);
- signs in the form of forms;
- combinations of elements.
When creating a trademark in the form of dictionary designations, text spellings are used. This applies to the corporate logo font, or corporate abbreviation, etc.
Graphic elements can be logos or company drawings.
You can contact the specialists of the FINE branding studio Development Company: AI, Blockchain, IoT right now to develop a selling trademark for a new brand in Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine.
