Creation of a corporate identity, order a corporate identity for a company, development of a corporate identity design Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine
Corporate identity is a unique combination of graphic elements and other elements that are united by a certain style and conceptual solution.
In the modern realities of doing business, corporate identity is a powerful foundation in the field of promotion, allowing you to identify a brand among the main competitors, making it recognizable and popular. The corporate identity is also responsible for the visualization of the brand, allows you to form a holistic image of the product, reflecting its character and the main message.
Corporate identity development - key elements
The main task facing the team is to create a logical, relevant and relevant image that can organically unite all the components of the brand. Here, success will depend on many factors that must be skillfully combined and used. This should include ideology, style, product advantages. It is necessary to determine the visual component, to give a report that the selected style will be displayed on a variety of elements, including documentation, printing products, post-materials, labels, packaging, etc. So, the key elements to consider when developing a corporate identity:
- Name - a unique original trademark name, which is the face of the trademark and must be present on all elements of the corporate identity;
- The logo is the most important element of identification, which is a component of the visual image;
- Color spectrum. It is extremely important to order the development of the corporate identity in the "correct" colors, which will allow to form the correct brand image, evoke the necessary emotions in the consumer, make the product recognizable, etc.
- Use of graphics. With the help of this element, the character of the brand is revealed in the promotion of the product, the consumer can get acquainted with the philosophy of the brand and find out its ideology.
Why do you need to order the development of corporate identity
The main tasks that a corporate identity should perform are as follows
- Product differentiation among competitors. Thanks to the uniqueness, originality, as well as the brevity and simplicity of the corporate style, the consumer will be able to quickly and easily assess the benefits of your product, as well as firmly imprint it in his memory.
- Identification - your product must be memorable, for this purpose, the development of a corporate identity is a unique strategic decision.
- Creation of the desired image. To order the creation of a corporate style is also the goal of the consumer forming the desired image. Thus, you will be able to concisely express and identify the main advantages, values and aspects that your company preaches and considers as fundamental.
- Increasing the confidence level. It is imperative to correctly form the company's image and brand itself. With the help of a corporate identity, you can create the desired impression, focusing on the fact that your offer fully meets consumer demand.
Corporate identity development - stages
Before ordering the development of a corporate identity, you should familiarize yourself with all the stages that this process includes:
- Concept. Here the character is formed, the main advantages of the company and the brand are determined, etc.
- Visualization part. For competent promotion, it is necessary to develop a logo that will determine the further visual components of the corporate identity.
- Development and use. It is important to take into account the fact that the corporate identity will be reflected not only on etiquette and packaging, but also on other elements, for example, it can be used in the design of office premises, etc.
Where is the corporate identity used?
Various media of corporate identity are used in product promotion, on which brand identifiers can be placed. They can be divided into several categories:
- Documentation. This includes business cards, letterheads, envelopes and other company documents. Thus, your business partners will receive documentation from you on letterhead, which also contributes to the formation of the desired image and promotes the brand.
- Promotional materials. This includes the creation of catalogs, brochures, leaflets, brochures, magazines, brochures, etc.
- Web media. It is imperative that the corporate identity is present not only on the physical elements, but also on the site. Ordering the development of a corporate identity for a website is the right decision, which is justified by the modern realities of doing business and a high level of competition. In addition, this category includes presentations, photo and video materials, etc.
- Packaging and label. Successful companies in Vinnitsa, Kiev, Kharkov and other cities project the development of corporate identity for all categories of packaging, transportation, storage, etc.
- Employee clothing. Today, many companies are resorting to the use of uniforms and the introduction of a strict dress code in enterprises. The use of corporate identity within the company contributes to team building, increases the level of confidence in the brand, etc.
- Interior. A potential client, getting to the office where the corporate identity was used, will definitely remember the visit. You can use signs, labels, signs, branding the registration desk, etc.
Where to order the development of corporate identity
It is extremely important to find someone to whom you can 100% trust the process of creating a corporate identity. To this end, it is worth getting acquainted with the companies operating in Kiev, Vinnitsa and other cities of Ukraine, carefully studying their portfolio and monitoring the price offer. The FINE company Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine offers an optimal ratio of price and quality, as well as a decent work experience. All work of the agency is focused on a long-term strategy, aimed at success and starts working from the first day of implementation. You can order the development of a corporate identity right now by calling one of the phone numbers indicated on the website, or by leaving a request.